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The sort order of graphics in art approvals and art presentations combined with clear and thoughtful titles and descriptions mean can mean the difference in closing an order or losing out on the sale.

Establish a positive first impression.

Presenting your best graphic concept first establishes a positive first impression and sets the tone for the rest of the presentations’ concepts.

Thoughtfulness

Carefully ordering design options demonstrates that you are thoughtful and considerate. It allows you to ‘story tell’ and provides a rationale for your thought process. 

Strong (and clear) recommendations

Your customers expect you to consult and offer design alternatives and possibilities. After all, you are the expert. Customers also appreciate confident suggestions that are arranged and ranked for ease of understanding.

How to use GraphicsFlow for Winning Art Approvals and Art Presentations

GraphicsFlow has all the art approval and art presentation software tools and features you need. Use them to the fullest! 

Title

At each graphic added to an art approval in GraphicsFlow, you can customize the title to be descriptive and clear. Consider using the title to include simple messaging like ‘Recommended Concept.’ 

Description

Add some detail about the design concept and share insights into why you are recommending it. A little extra time spent writing a thoughtful description shows your customer you are invested and understand their needs and goals. 

Wrap up

Always sort the design options in art approvals and art presentations to communicate your recommendations. Use clear titles and thoughtful descriptions to make it easy for your customers to understand their options. In doing so, you can help your customers speed up the decision-making process, accelerating the sales process.